The Challenge Bianchiverse began as a passion project—a multi-hyphenate platform blending journalism, branding, and visual storytelling. But the site lacked cohesion. Visitors weren’t clear on the offering, navigation felt fragmented, and bounce rates were high. Despite strong content, conversions were low and the brand story felt buried.
The Challenge Bianchiverse began as a passion project—a multi-hyphenate platform blending journalism, branding, and visual storytelling. But the site lacked cohesion. Visitors weren’t clear on the offering, navigation felt fragmented, and bounce rates were high. Despite strong content, conversions were low and the brand story felt buried.
The Challenge Bianchiverse began as a passion project—a multi-hyphenate platform blending journalism, branding, and visual storytelling. But the site lacked cohesion. Visitors weren’t clear on the offering, navigation felt fragmented, and bounce rates were high. Despite strong content, conversions were low and the brand story felt buried.
Design Solution
Design Solution
Design Solution
The Solution I approached Bianchiverse by refining the narrative, clarifying the user journey, and elevating the visual identity. I implemented a modular layout that guided visitors through my services—content-writing, brand strategy, and design—with intuitive CTAs and narrative-style intimacy. Each touchpoint reflected my aesthetic: introspective, refined, culturally rooted with a touch of whimsy.
The Solution I approached Bianchiverse by refining the narrative, clarifying the user journey, and elevating the visual identity. I implemented a modular layout that guided visitors through my services—content-writing, brand strategy, and design—with intuitive CTAs and narrative-style intimacy. Each touchpoint reflected my aesthetic: introspective, refined, culturally rooted with a touch of whimsy.
The Solution I approached Bianchiverse by refining the narrative, clarifying the user journey, and elevating the visual identity. I implemented a modular layout that guided visitors through my services—content-writing, brand strategy, and design—with intuitive CTAs and narrative-style intimacy. Each touchpoint reflected my aesthetic: introspective, refined, culturally rooted with a touch of whimsy.
